360Works CloudMail

360Works

FileMaker Email Marketing and Email Tracking Plugin

FileMaker email management - send outbound HTML and plain text email and monitor email interactions

CloudMail lets you efficiently send e-mails from FileMaker to any size audience - a single recipient, a 30-person department, a 20,000 person newsletter list, or a million person municipal database. In addition to sending, it tracks who receives the message, who views it, and who clicks any links in the message. It handles unsubscribe requests automatically, and if a recipient files a complaint with their ISP, they are automatically excluded from future mailings. Undeliverable e-mail messages are reported as well, so you can keep your mailing list fresh.

This works by offloading all e-mail delivery and tracking to various services managed by Amazon Web Services (AWS). Using Amazon's Simple Email Service (SES), CloudMail is capable of sending hundreds of messages per second to millions of recipients. When recipients interact with the emails by opening them and clicking links, this activity is reported and stored on Amazon servers until it is downloaded back into your FileMaker database, using the CloudMail plug-in.

//Features//
-Analytics Included! CloudMail can automatically add analytics tracking for platforms like Google Analytics to your CloudMail campaigns. No manual parameter set up required! Your CloudMail data will be passed back to your analytics reports and you can view metrics such as Source, Medium, and Campaign names. Additionally, we have added view tracking for emails sent as plain text (previously tracking could only be done in HTML).

-Easy to integrate into your FileMaker solution. CloudMail comes ready with an easy-to-use campaign management database, but if you prefer to use your own you can now simply copy and paste the tables and scripts to your solution.

-Fast campaign result downloads. We have doubled the speed of retreival and real-time views and clicks can be tracked in your FileMaker database!




//Questions and Answers//
What kind of licenses are there?
CloudMail has a single license type: The Enterprise license for unlimited users within a single organization.

What version of FileMaker is required? Will it run on Windows/Mac?
360Works plugins are compatible with the FileMaker 12 platform and higher.

All of our plugins are designed to run on Mac and on Windows. All system requirements are the same as those of FileMaker. As long as you meet FileMaker's minimum requirements, you can run our plugins. Please reference the FileMaker Pro operating system requirements for all versions.


Are 360Works plugins compatible with FileMaker Cloud?
Yes, but only for the most recent version of the plugin. For non-plugin products such as MirrorSync and Zulu, MirrorSync is compatible with FileMaker Cloud, but Zulu is not.


What about Web Publishing and FileMaker Server?
If you purchase the Enterprise License, then you will be able to use the plugin with the FileMaker Web Publishing Engine. This means that when you use our plugins in your FileMaker scripts, they will work the same way with Instant Web Publishing (IWP) or WebDirect. It also means that your Custom Web Publishing applications (with XSLT, PHP, or any other web technology) can call FileMaker scripts that use our plugins.


Can I use this plugin with my FileMaker runtime solution?
Yes, all of our plugins work in FileMaker runtime solutions, just copy the plugin to the runtime's Extensions folder.


What about FileMaker Go?
If you'd like to add plug-in functionality to a mobile solution, there are a number of options available. Plug-ins cannot be installed directly on a iPhone or iPad, but you can trigger a script on a machine that does have the plug-in installed. Using FileMaker Server, you can have routine scripts that will process all the outstanding function calls.